Flat Time by Finn Magee has made something as simple as a poster come to life. Magee has managed to capture the identity of a 3 dimensional product in a 2 dimensional plane. His use of retro everyday items gives the whole project a unique, humorous twist. The Flat Time incorporates a 7-segment LED display. This is stunning considering the piece does not look “functional” at first glance. At only 4 mm thick, it’s amazing that the designers have painstakingly made the technology fit. A definite “nod” to the 80’s, Magee’s design will work in a variety of contemporary settings. If the clock isn’t your thing, check out the Flat light, and Flat Sound, equally as cool. Pick up yours here.